Kimberly Ong

Be There




This is a student project called Ride, a mobility concept for 2025 that aims to provide a thoughtful, accessible, AI-driven public transportation system which utilizes riders’ data to provide more personalized experience. My role was to help create an engaging motion piece that would narrate a story of a young working adult Jessica living in two alternate universes, one where Ride exists and one that does not.

Concept by Sahm Jafari and Jon Hsiung

Copy and Design by Jon Hsiung and Sahm Jafari

Character Design by Kimberly Ong

Storyboard by Kimberly Ong

Lighting Treatment by Justin Leung